Job description

Position Overview

The User Experience Designer is responsible for studying the usage data and user input for the organization and creating user interface designs and mockups that will mimic the actual user site interaction, in order to improve the adoption and engagement rate of site visitors. In this role, the goal is always to increase the site’s reach by improving the interactivity and enjoyment of the company website, thereby capturing more revenue and leads for the online channel. This person will also own coordination of the implementation of user experience changes.

Job Responsibilities

Develops marketing strategy and plan for one or more channel(s), aligning to overall business objectives.

Executes marketing plan plans and budget programs to ensure profit growth and expansion.

Builds and manages resourcing plan to support programs, including vendor/agency relationships and/or internal resources.

Stays up to date with latest developments in industry/channel; closely monitors the competitive and industry landscape for new technologies, strategies, etc.

Manages and leads internal channel team, including performance management, coaching/mentoring and subject matter expertise training.

Job Requirements

BS/BA in related discipline required

Generally 8+ years experience in related role

Good communication and professionalism when developing strong working relationships within the company as-well-as outside of the organization

5+ years of Subject Matter Expertise owning strategy/direction for one or more marketing channels (SEO, Paid Search, Email, Web, etc.)

Ability to demonstrate excellent leadership skills

Ability to manage and maintain multiple tasks

Ability to perform with limited supervision

Ability to lead others through coaching and performance management

•Relentlessly assess page-level data to analyze site-level user experience improvement opportunities across our sites

•Consult with various page/section/content owners to optimize UX at a deeper page level within our web sites

•Take initiative to streamline user flows, identify opportunities through exploratory data analysis, and think creatively to contribute value in ambiguous and unstructured problems

•Run reports and explain maximization opportunities, cost pitfalls and competitive trends for all UX, using presentation vehicles that are most effective for communication – visualizations, infographics, interactive clickable wireframes, and executive dashboards to show potential and actual impact from UX changes

•Own the prioritized list of A/B testing and personalization experiences via our CMS

•Coordinate closely web developer and drive implementation to ensure accurate risk assessments/feasibility recommendations as part of the UX concepts you recommend

•Work hand-in-hand with web designer(s) to match UX efficiency with outstanding, emotion-driving site update proposals

Stay on top of the latest UX software and industry trends

•Minimum 3-5 years of digital experience, with at least 2 years focused on UX

•Hands-on experience with online website & CMS management, analysis, and optimization: Sitecore, Oracle, Adobe, etc

•2+ years’ experience in UX principles (including motivation studies, psychology of behavior, optimization variables, and metrics)

•Experience with UX/site design tools: Figma (or similar), Invision (or similar), Xmind (or similar, mind-mapping), HotJar (heat mapping), IntuitionHQ (or similar, usability testing), Qualtrics or PollDaddy (issuing surveys/gathering data), Photoshop, Optimizely (A/B testing)

Job Types: Contract, Full-time

Pay: From $45.00 per hour

Benefits:

• Dental insurance
• Health insurance
• Vision insurance

Schedule:

• 8 hour shift

Work Location: Remote

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