Job description
Position Summary:
ESPN is seeking a Social Media Manager with experience at the intersection of technology, innovation, and social media. This is a project role (30 months) and the ideal candidate will be a self-starter with experience leading successful cross-platform projects from start to finish and a demonstrated history of managing wide-ranging partnerships. This role will work closely with ESPN Social, ESPN’s Sports Business Development & Innovation team, and the ESPN Edge Innovation Center.
As a leader in the sports social media landscape, ESPN Social strives to serve fans in new and innovative ways. We blend creativity, sports knowledge, journalistic instincts, and a spirit of innovation to ensure we’re producing industry-leading content experienced by millions of fans. Collaboration, effort, and fun are at the core of this team and every day is game day.
This is a Project role that has an estimated length of 30 months. May be open to alternate locations.
Responsibilities:
- Manages social content creation, planning and strategy for our new and next initiatives (e.g. Roblox, Discord, Twitch, etc.)
- Collaborates with internal and existing external partners (e.g. TikTok, Meta, Snap and Twitter) to help our team execute against new social opportunities
- Forecast and evaluates new social opportunities, ideating ways ESPN social can be effective in new spaces
- Drives business goals by coordinating and leading priority projects across various lines and teams in partnership with the Sports Business Development & Innovation team
- Analyze performance of social content, incorporate insights into future content decisions
- Develops, coaches, and guides teammates to achieve career development and progression
- Maintain commanding knowledge of the latest social media trends and best practices for optimization
- Sports happen on nights, weekends, and holidays and those shifts could be required in this position
Qualifications:
- Minimum 5 years’ experience working in a fast-paced social media environment with content creation responsibilities or minimum of 5 years’ relevant experience
- Minimum of 1 years’ experience managing one or more people
- Ability to work quickly and juggle multiple tasks during a typical work day
- Highly skilled in interpreting and using data to inform decision making
- Effective communicator and partner to all relevant stakeholders in the business
- Skilled in social media comprehension and execution across Instagram, TikTok, Twitter, Snapchat and Facebook
- Appreciation and understanding of popular culture that aligns with the tastes of ESPN’s social media audience
- Advanced knowledge of current sports, including teams, players, storylines, and forward-facing media personnel
Preferred Qualifications:
- Passion for innovation and emerging media
- Familiarity of discovery of and working within new social platforms
- Proven track record of launching successful social media campaigns
- Understanding of emerging blockchain technology and Web3 initiatives
- Advanced knowledge of the latest social media and tech trends
- Experience articulating social strategy in meeting settings
- Ability to manage multiple, competing priorities simultaneously
- Minimum of 3 years’ experience using video editing software (e.g. Final Cut, Premiere)
- Minimum of 3 years’ experience using photo editing software (e.g. Photoshop, InDesign)
Required Education:
- High School Diploma
Preferred Education:
- Bachelor’s degree or equivalent in journalism, communications, online/multimedia or related field
#ESPNMedia
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