Job description

Argo Brands is a household brand that is built upon integrity and value. We have grown into a company that proudly offers eco-friendly products across the most extensive online retail vendors. With three brands in our portfolio, we showcase a wide range of products that are well-suited for the consumer market.

We are looking for a Marketing Team Lead to run marketing initiatives to increase brand awareness. The Marketing Team Lead will be responsible for brand awareness, growing social media presence, creating high-quality content, identifying new product opportunities, and improving brand value. A successful candidate will have digital marketing and development brand awareness experience in the US market.

Main Responsibilities:

• Evaluating and maintaining a marketing strategy.
• Overseeing marketing department. Managing social media, public relations efforts (including editorial recommendations on Amazon & media outreach), content creation & operational marketing.
• Identifying customers' avatars and their needs to form the best product value proposition (messages, images).
• Research & monitor competitors to identify opportunities and threats (in the area of responsibility).
• Forecasting marketing campaigns performance, setting targets, and monitoring results. Budgeting marketing activities. Reporting results to the executive team.
• Following trends, propose potential new products & improvements at active products.
• Design marketing funnel and programs. Take accountability for forecast, budget, resource allocation & performance. Report results to the executive team.
• Develop and maintain a campaign measurement framework to ensure ongoing review and adjustment in alignment with marketing funnel KPIs.

Requirements:

• A minimum of 5 years experience in product marketing.
• Outgoing, high energy, and self-motivated to achieve marketing targets for monthly goals.
• Strong organizational skills.
• Excellent business judgment, strategic and design thinking, and ability to separate essential and non-essential elements.
• Strong interpersonal skills and the ability to work effectively with team members.

We are looking for someone enthusiastic and will do their best to achieve great results. This role is for a focused team player with a determined attitude who wants to work.

Job Type: Full-time

Pay: $120,000.00 per year

Benefits:

• Flexible schedule
• Health insurance
• Paid time off

Schedule:

• 8 hour shift
• Monday to Friday

Supplemental pay types:

• Commission pay

Education:

• Bachelor's (Preferred)

Experience:

• Public relations: 5 years (Preferred)
• Marketing: 5 years (Required)
• Branding: 5 years (Preferred)
• Social media marketing: 5 years (Preferred)

Work Location: Remote

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