Job description
Summit Pacific is a vibrant and expanding nonprofit public hospital district serving east Grays Harbor County, Washington. Founded in 1982, Summit Pacific now operates three locations comprised of a critical access hospital, primary care clinics, an urgent care clinic and a range of ancillary and specialty services. Summit Pacific’s vision is “Through Summit Care, we will build the healthiest community in the Nation.” To learn more about Summit Pacific, visit www.summitpacificmedicalcenter.org.
Job Summary
Under general direction, develops, writes, maintains and edits a variety of marketing/advertising and communications materials to attract and grow the district’s patient base and attract and recruit prospective new employees. Ensures content and materials produced are appropriate to the District’s brand strategy with respect to quality, consistency, cost and timing.
Job Specific Duties and Responsibilities
- Assists in the development of marketing campaigns and content to support the District’s strategic plan and drive growth. Ensures marketing and communications content supports Summit Pacific’s brand strategy and is consistent with the District’s mission, vision, and values.
- Designs attractive and professional marketing materials in accordance with Summit Pacific’s brand strategy, that can be distributed in a timely and economical manner.
- Writes/develops, designs and edits a variety of marketing and advertising materials, including items such as employee recruitment materials, community newsletters, patient brochures, mass emails, flyers, community presentations, video scripts, webpage content, and print and digital advertisements. Assists in maintaining Summit Pacific website. Assists in video and photography shoots.
- Prepares flyers, brochures and other marketing collateral using approved templates. Creates new templates to be used in the department and by other staff.
- Prepares kits with swag, linens and collateral materials for other employees and departments that are attending trade shows, conferences, hosting event booths, etc.
- Assists in the development and implementation of social media campaigns to that accomplish specific goals and objectives. Social media campaign objectives may include, but are not limited to, educating viewers, highlighting the district’s accomplishments and employees, and recruiting potential new employees.
- Monitors and analyzes marketing activities and campaigns to assess impact; assists in reporting results.
- Helps identify marketing trends and opportunities for new and/or innovative approaches for communications, advertising/marketing.
- Performs special projects and other related duties as assigned.
- Essential Job Function
Staff Member Responsibilities
- Adapts to changes in the work environment: Asks clarifying questions and/or provides constructive input in a helpful and respectful manner. SENIOR: Demonstrates flexibility.
- Builds and maintains working relationships: Maintains effective working relationships with supervisor and direct co-workers. SENIOR: Builds and maintains relationships across the organization.
- Creates positive experiences for patients, customers and, co-workers: Consistently provides a level of service that meets SPMC standards. SENIOR: Anticipates others’ needs and responds proactively; goes above-and-beyond to provide exceptional service.
- Demonstrates ongoing learning & development: Participates in ongoing skills training and competency development. SENIOR: Assists in training others.
- Exhibits effective work skills: Successfully performs job duties in accordance with SPMC expectations for quality/accuracy, quantity, and timeliness. Re-priorities and/or shifts focus as needed to deliver expected results. SENIOR: Demonstrates initiative; successfully performs advanced job duties. Monitors workload and effectively prioritizes tasks to achieve desired results.
- Facilitates Teamwork: Actively engages in team activities. Welcomes and supports new team members; promotes a positive work environment. SENIOR: Meets team deadlines and responsibilities. Helps orient and acclimate new team members.
- Fosters an environment of trust: Treats others with courtesy and respect. Does not engage in gossip or triangulation. SENIOR: Is respectful and courteous in difficult situations. Redirects those who engage in behavior that undermines trust.
- Supports SP mission, vision, and values: Develops awareness of departmental contribution to mission, vision and strategy. Participates in department strategies and tactics. SENIOR: Provides thoughtful and constructive input for strategic planning. Takes initiative to execute tactics.
Organizational Responsibilities
In addition to the duties and responsibilities listed above, all employees are expected to adhere to Summit Pacific behavior and patient experience standards, comply with policies, procedures, and regulatory guidelines; and act in an ethical, professional, respectful, and collaborative manner.
Required Education and Experience
- Bachelor’s Degree in communication, public relations, marketing or related field.
- Two years of directly-related professional work experience preferred, including newspaper-style writing and social media campaigns.
Required Licenses, Certifications and/or Registrations
- None
Required Knowledge, Skills, Abilities
- Knowledge of and experience with graphic design and best layout practices preferred for both print and digital media.
- Advanced writing and editing skills. Ability to write newspaper-style articles, press releases, and professional brochures.
- Working knowledge of and experience with various social media outlets including Facebook, Twitter, and LinkedIn, as well as mass email dissemination software.
- Knowledge of webpage development and content management.
- Strong verbal communication and professional presentation skills including the ability to publicly articulate the position and agenda of the district.
- Demonstrated project management skills.
- Advanced computer skills and ability to learn and effectively use a variety of software/technology solutions, including, but not limited to, Microsoft (Word, Excel, PowerPoint and Publisher), Adobe Creative Cloud (Illustrator, InDesign, Audition and Premiere Pro).
- Ability to cultivate effective working relationships and work in collaboration with providers, other healthcare professionals, caregivers, and patients.
- Ability to perform a wide variety of assignments that require the use of independent judgment, problem-solving, organization, prioritization, and interpersonal skills.
- Ability to work a flexible schedule with occasional long hours and night/weekend commitments.
- Must have appropriate transportation and ability to travel to various locations both inside and outside the district.
Pay range of $29.90 - $41.73 per hour depending on experience.
Location: Summit Pacific Medical Center · SPM COMMUNITY RELATIONS
Schedule: Full Time, 8:30-5:00
www.colinoncars.com is the go-to platform for job seekers looking for the best job postings from around the web. With a focus on quality, the platform guarantees that all job postings are from reliable sources and are up-to-date. It also offers a variety of tools to help users find the perfect job for them, such as searching by location and filtering by industry. Furthermore, www.colinoncars.com provides helpful resources like resume tips and career advice to give job seekers an edge in their search. With its commitment to quality and user-friendliness, www.colinoncars.com is the ideal place to find your next job.