Job description
About the XFL
Launching in February 2023, the XFL is a fan-first, fast-paced global professional football league featuring innovative rules and an enhanced 360-view game experience. Led by owners Dany Garcia, Dwayne Johnson, and Gerry Cardinale's RedBird Capital Partners, the XFL will bring entertainment to world-class football with the goal of advancing the game and expanding player opportunities.
About the Position
The Houston Roughnecks are seeking a Marketing Coordinator. This role will report to our Director, Marketing & Content. The Marketing Coordinator is responsible for supporting the marketing tactics and community programming of the Roughnecks, which includes key marketing functions including collateral management, premium item inventory, program development and implementation, execution of tentpole events, supporting ticket sales marketing, and other related events. The coordinator will seamlessly move between influencing strategic planning and driving execution in a fast-paced sports environment.
What you will do
- Support the execution of marketing and branding activities including, but not limited to brand management, email marketing, digital marketing, event marketing, content marketing, copywriting and campaign execution.
- Manage community engagement and outreach.
- Take a leadership role in fan experience fulfillment on game days.
- Support marketing strategies and deliverables on behalf of the Roughnecks.
- Implement XFL brand guidelines, establish consistency and elevate brand marketing to a higher level.
- Partner with marketing, partnership, and sales team to complete all phases of experiences and events – beginning with pre-event ideation and planning through post
event/initiative summaries and surveys.
- Manage all Roughnecks premium item inventory and operational documents such as the functional department calendar.
- Execute marketing deliverables for the Roughnecks.
- Act as a proofreader for all content that becomes public-facing.
- Support the sponsorship team with deliverables and recaps.
- Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Additional duties as assigned. Duties, responsibilities, and activities may change at any time with or without notice.
What you will bring:
- 1-2 years of experience in progressively-responsible marketing roles.
- Must have exceptional command of grammar and astute proofreading abilities.
- Experience executing marketing campaigns in fast-paced, collaborative environment.
- Exceptional writing, grammatical, and copy-editing skills and the ability to write original content.
- Must be able to maintain multiple concurrent projects in a fast, fluid environment.
- Aptitude for creative design/production.
- Capability to manage relationships and coordinate projects with external communications contractors (photographers, writers, etc.).
- Highly detail-oriented with superb organizational and time management skills.
- Ability to maintain positive and professional attitude especially in high-stress situations.
- Ability to travel (weekend work required).
- Industry experience within the sports and entertainment, or a related field.
Additional Details
- Please note, the location of this role is Houston, Texas.
- Primarily works in a remote office and/or an office environment but will include attending games and local events.
- Prolonged periods of sitting at a desk and working on a computer.
- Minimal Travel (<10% travel): May be required to travel.
- Ability to work a flexible schedule inclusive of weekends, nights and holidays required.
- Must be able to lift 15 pounds at times.
Equal Employment Opportunity Statement
The XFL maintains a strong policy of equal opportunity in employment. It is our objective to recruit, hire, and retain the most qualified individuals without regard to race, color, religion, sex, sexual orientation or identity, national origin, age, disability, veteran status, or any other characteristic or status protected by applicable federal, state, or local law. Our equal employment philosophy applies to all aspects of employment, including recruitment, compensation, benefits, training, promotions, transfers, job benefits, and terminations.
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