AMC has an established digital marketing practice, enabled by the AMC Stubs member database, which is a critical contributor to its corporate strategy and key across all marketing activities. The Manager, Guest Analytics will be a key member of the AMC Loyalty, CRM and Partnerships team, serving to evaluate the performance of marketing strategies for AMC and our external strategic partners. In addition to measurement, this role is expected to surface and evangelize key customer insights that will help AMC and its partners make better decisions. This role will require knowledge of the movie industry and exhibitor space, as well as a strong guest-centric understanding of each stage of the movie-going experience – you have to know the customer to know the data and therefore understand how to impact the guest most positively. The ideal candidate has operated as both a strategist and executor in a digital retail company at scale. If you instinctively write ad hoc queries in a certain way anticipating that you will soon be reusing the code for an expanded analysis; if you’ve ever thrown together a query in a meeting to answer a question someone just asked minutes ago; if you’re equally comfortable working with marketing managers as you are DBAs…then you might be a great fit for this role.

Do you speak in movie quotes? Have a movie moment that changed your life? If you love all things movies, you may be a perfect fit for our team!

AMC has propelled industry innovation since 1920, and we continue to innovate by delivering premium sight and sound, new and improved food and beverage options, and diverse content in our state-of-the-art theatres.

What you will be doing:

• Uncover and evangelize key customer insights that can help marketing managers and key stakeholders across AMC and our partners make better, guest-centric decisions that drive company profitability
• Execute targeted database marketing campaigns across digital channels including: email, paid media, SMS and Push Notifications
• Build execution processes that scale while adopting a continuous improvement mindset
• Work collaboratively with internal (marketing managers) and AMC strategic partners
• Create self-service tools and provide training for marketing managers to enable the creation of program analyses
• Provide thought leadership around data best practices and partner with analytics and IT colleagues data best practices that facilitate speedy, quality execution

What we need from you:

• 4+ years hands-on experience in marketing or operational analytics
• Data analysis and statistical analysis experience
• Experience in B2C, retail-oriented industries with high velocity and scale, such as: eCommerce, hospitality/travel, entertainment, retail
• Strong knowledge of SQL, Tableau, and MS Excel
• Experience working closely with technical and marketing teams
• Excellent communication skills with the ability to communicate technical requirements to an IT audience
• Problem-solving mindset

What we also value (preferred):

• Bachelor’s degree in Marketing, Business, Analytics or related field
• 6-10 years in marketing or operational analytics
• Experience with statistical modeling packages (R, Python) and Google Analytics
• Experience across multiple industries
• Predictive modeling experience

AMC team members enjoy a very competitive benefits package including a hybrid (remote/in-office) schedule for most positions, accrued vacation/absentee time, medical/dental/vision coverage, 401(k) match, an open and casual work environment equipped with Coca-Cola Freestyle machines, half off eats and drinks at the theatre, and most importantly for us movie people…FREE movies at any of our 600+ theatres nationwide!

AMC’s company culture is focused on innovation and diversity to ensure that we provide the latest and greatest experience for our guests and associates. We lead by example in doing what is right and take responsibility for our own results and our company’s success. Our open work environment promotes teamwork and unscripted conversations, resulting in fast solutions and therefore, better outcomes.

We appreciate your interest in AMC and look forward to seeing you at the movies!

AMC and its subsidiaries are committed to equal employment opportunity and complies with all applicable federal, state, and local employment laws. AMC strictly prohibits and does not tolerate discrimination and will provide equal employment opportunities to all applicants without regard to an applicant’s race, color, religion, creed, gender, sex (including pregnancy), sexual orientation, gender identity or expression, national origin, age, disability, military status, veteran status, genetic information, or any other reason prohibited by applicable federal, state, or local law, regulation, or ordinance. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, promotion, discipline, compensation, benefits, and termination of employment.

• 4+ years hands-on experience in marketing or operational analytics
• Data analysis and statistical analysis experience
• Experience in B2C, retail-oriented industries with high velocity and scale, such as: eCommerce, hospitality/travel, entertainment, retail
• Strong knowledge of SQL, Tableau, and MS Excel

AMC amazing. That’s the promise we deliver to nearly 35,000 associates, 240 million guests domestically, and 350 million guests worldwide each year. AMC has propelled industry innovation since 1920, and we continue to innovate by delivering premium sight and sound, new and improved food and beverage options, and diverse content in our state-of-the-art theatres. We focus on delivering friendly, superior service to our guests. We lead by example, have fun, and give back to the communities in which we live and work. If you feel motivated and energized by our culture, and if you can name your three favorite movies in the next 30 seconds, then AMC may be the right place for you. We offer competitive compensation, excellent benefits, and an environment that encourages teamwork, inclusion, collaboration, and results.

Theatre Marketing

One AMC Way

11500 Ash Street

Leawood

Kansas

66211

Full Time

SALARY

No

26355BR