Job description
Are you a person who enjoys helping others? Are you currently seeking fulfillment in your professional life?
Hope Services is Silicon Valley's leading provider of services to people with developmental disabilities and mental health needs. We seek candidates who share our inspirations & aspirations. Selection of staff is made on a competitive basis, and we are committed to promoting diversity, equity, inclusion & belonging at all levels..
>>>>> Hope Services has been awarded 2022 Top Workplaces by San Francisco Chronicle, 2022 Top-rated Nonprofit by Great Nonprofits, and Received a Gold Seal of Transparency from Guidestar and a perfect 100/100 rating in three different categories: financial health, leadership and adaptability, and culture and community from Charity Navigator <<<<<
- Salary Range: $23.10 - $29.40 per hour commensurate with experience and qualifications
Summary
Reporting to the Director of Marketing and Communications, the Content Specialist is tasked with managing the content development and distribution process, tracking results, and fostering community engagement with the Hope brand. We are looking for a creative storyteller, with a passion for discovering marketing trends to engage and activate our audiences across all channels.
Essential Functions
- Manage day to day distribution of content to HopeTHRIFT media platforms.
- Plan and produce short form videos (i.e. Reels), as well as people and product photography.
- Work with program staff to ideate, write, and publish regular educational and engaging content that represents the HopeTHRIFT brand.
- Implement creative social media campaigns that drive traffic to HopeTHRIFT store locations and support sales targets, utilizing paid, earned, and owned media.
- Monitor channels and respond to reviews and inquiries to foster community engagement.
- Develop HopeTHRIFT's brand ambassador/influencer marketing program strategy to generate a consistent influx of UGC.
- Foster partnerships with local businesses and organizations to increase community exposure.
- Develop and tailor content strategies to effectively reach target audiences and meet growth goals for each channel.
- Manage OptCulture loyalty program, including segmentation strategy and email/sms campaigns.
- Engage customers by planning special events, flash sales, and in-store and online promotions.
- Stage, photograph, and promote high-value and sought-after items found in-store or through ecommerce
- Regularly establish marketing objectives, track performance, and report on results.
- Provide quality control and assistance with visual assets, to maintain a consistent, and appealing brand aesthetic.
Qualifications Required
- Expert storyteller, with an editorial eye for social media formatting and visuals.
- Associate's degree plus 3 years of related experience with emphasis in social media management, copywriting, communications, journalism, or email marketing.
- Possession of a valid CA driver's license and clear driving record for the past 3 years
- Experience working with and/or in non-profit organizations a plus.
- Must provide writing samples and visual media samples.
- This position requires work to be done in-person and on site, and the candidate must be able to travel to different Hope Services and HopeTHRIFT locations as needed.
Required Knowledge and Skills
- Relationship builder with excellent communication skills, both written and verbal.
- Trendsetter with the ability to anticipate creative marketing opportunities.
- Creative eye for design, advertising, and fashion trends.
- Fluency in social media use, management, algorithm, and best practices.
- Exceptional writing, editing, and proofreading skills with a diligent eye for detail, language, flow, and grammar.
- Ability to interpret technical information and creative direction and convert into persuasive copy.
- Strong organizational and planning skills with exceptional attention to detail and presentation.
- Foundational knowledge of Search Engine Optimization and Search Engine Marketing
- Ability to work both independently without close oversight, but also a team player who will productively engage others at varying levels of seniority within and outside Hope Services.
- High energy and passion for Hope Services' mission is essential.
Environmental Conditions
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Considerable traveling throughout a broad local territory. Visits to current and future donor events and Hope locations. Constant exposure to outdoor conditions, weather, dust and pollens. Physical lifting and moving event materials from location to location. Work at computer terminals and on the telephone, report writing, work alone as well as closely with others, sitting for periods of time in meetings and use of office environment; produce work on computers/office equipment.
Do you have what it takes to make a difference? Inspire and be inspired! Hope Services takes immense pride in maximizing our employee engagement. Will you join us??
Visit www.hopeservices.org to find out more about us and the people we serve.
Hope Services is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees not regardless of, but with consideration and appreciation for race, color, religion or belief, national, social or ethnic origin, sex, age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family or parental status, or any other status.
PI201758859
www.colinoncars.com is the go-to platform for job seekers looking for the best job postings from around the web. With a focus on quality, the platform guarantees that all job postings are from reliable sources and are up-to-date. It also offers a variety of tools to help users find the perfect job for them, such as searching by location and filtering by industry. Furthermore, www.colinoncars.com provides helpful resources like resume tips and career advice to give job seekers an edge in their search. With its commitment to quality and user-friendliness, www.colinoncars.com is the ideal place to find your next job.