Job description

Voice Media Group, a diversified media and technology company, is seeking a Content Marketing Specialist to join our team. The Content Marketing Specialist will own responsibility for leading content marketing strategy and creating marketing content across channels (website, blogs, email campaigns, newsletters, ads, and more).

The Content Marketing Specialist will write and produce various pieces, in various mediums, to support the customer journey across multiple brands. You will support goals of increasing website traffic, on-page engagement, lead generation, marketing automation, and client acquisition and retention.

Responsibilities:

● Collaborate with product teams and internal stakeholders to ideate and produce accurate and compelling content strategy designed to educate and drive conversions.

● Work closely with design and marketing teams to ensure that the content is engaging and consistent across all media platforms.

● Collaborate across departments for topic development, research and planning.

● Align content assets with top / middle / bottom funnel needs and buyer journeys that include target markets and industries, personas, products and channels.

● Create content resources each month to drive leads, subscribers, awareness, and/or other important metrics (examples include ebooks, white papers, infographics, guides, case studies, etc.).

● Regularly review competitive messaging, content, and tactics, as well as industry trends, to effectively highlight competitive differentiators.

● Ensure proper tracking across content via UTMs, traffic sources, etc

● Maintain content guidelines across brands, including styles, tone, brand voice, core messaging and more

Qualifications:

● Bachelor's degree in journalism, marketing, communications, or similar.

● A minimum of two years of experience in content creation, marketing, communications, or similar.

● A portfolio of published work.

● Strong writing, editing and proofreading skills with an eye for detail and creative development.

● Experience with copywriting for various channels, and best practices within each.

● Highly creative and an excellent writer but also process-driven, understands scale and delivers with a sense of urgency.

● Graphic Design/Video Editing experience is preferred but not required

● Experience with on-page SEO.

● Proficient in content analytics tools.

● A team member with a great attitude, who is smart, thoughtful, collaborative and organized.

We offer great benefits such as Medical, HSA, FSA, Dental, Vision, Life and Disability and 401K plan + match. We provide paid vacation and sick time in addition to other optional benefits including Legal Plan Services, Pet Insurance and Auto/Home Insurance.

Candidates must be eligible to work in the US for any employer.

We are an Equal Opportunity Employer that values diversity in the workplace.

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Professional development assistance
• Referral program
• Tuition reimbursement
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Ability to commute/relocate:

• Phoenix, AZ 85034: Reliably commute or planning to relocate before starting work (Required)

Work Location: Hybrid remote in Phoenix, AZ 85034

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