Business Development & Marketing Coordinator
Job description
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Position Summary
The Business Development & Marketing Coordinator supports strategic client development efforts and various marketing initiatives to drive brand awareness. Our ideal candidate must possess a strong work ethic and the ability to work both independently and as part of a broader, cross-functional team.
Duties/Responsibilities
- Assists with the execution of marketing and business development strategies, plans, projects and branded events.
- Supports the development of collateral materials, such as group descriptions, attorney biographies, practice area capability statements, web content, and proposal contents.
- Assist in developing marketing pitch and proposal materials, including formatting and proofreading content.
- Assist in identifying and organizing profile-raising activities of the firm and its attorneys, such as events/webinars, community involvement, conference involvement, rankings and directories.
- Provide event support for firm-hosted events such as seminars, client receptions and webinars, to include coordinating evites, building and managing invitation lists, materials for CLE accreditation, registration details.
- Coordinate sponsorship and trade show deliverables including support for attorney presentations for speaking engagements. Directly coordinates with external contacts with organizations and associations on behalf of the firm and lawyers regarding membership and sponsorship entitlements.
- Maintains database of representative experience for use in marketing collateral.
- Documents business development activities for assigned practice groups and attorneys. Assists with the maintenance of activity tracking/reporting and mailing lists in the CRM system.
- Assists with the development of industry surveys submissions to various outlets and legal directories.
- Performs other duties as assigned and provides back-up to fellow members of the Business Development & Marketing team when necessary.
Position Competencies
- Professionalism
- Contributes positively to firm/office morale by communicating enthusiastically about job responsibilities, the firm, and working with others.
- Writing/Designing/Editing
- Possesses strong writing, editing, and proofreading skills. Graphic design experience a plus.
- Planning /Adaptability
- Adapts readily to competing demand by shifting priorities.
- Client/Customer Focus
- Strong client service orientation and an ability to establish and maintain effective working relationships. Demonstrates familiarity and understanding of significant attorney-client relationships. Observes and passes on information to further develop relationships to support business development efforts.
- Time Management and Organizational Skills
- High level of detail orientation. Able to anticipate work needs and follow through with minimum direction and follows up on own initiative.
Experience/Education
- This role demands a highly organized, detailed-oriented individual with a strong client service orientation, and ability to collaborate successfully within a matrix organization.
- The ideal candidate will possess excellent superior digital, written and verbal communication skills, online research capabilities, and thrive in a fast-paced, deadline-driven environment.
- Candidate will have 2-4 years of experience in a law firm or similar professional services organization.
- Bachelor's degree required. Equivalent combinations of education and experience will be considered.
- A focus on business or marketing and project management and an interest in legal, commercial, or business issues are desirable.
Job Type: Full-time
Pay: $55,000.00 - $65,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Parental leave
- Referral program
- Tuition reimbursement
- Vision insurance
Schedule:
- Monday to Friday
COVID-19 considerations:
Fully Vaccinated work staff effective 10/4/21
Ability to commute/relocate:
- Hartford, CT 06103: Reliably commute or planning to relocate before starting work (Required)
Work Location: Hybrid remote in Hartford, CT 06103
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