Associate Product Manager – Brand Protection

Milwaukee, WI

Company Overview:

Brady Corporation is an international manufacturer and marketer of complete solutions that identify and protect people, products and places. Brady's products help customers increase safety, security, productivity and performance and include high-performance labels, signs, safety devices, printing systems and software. Founded in 1914, the Company has a diverse customer base in electronics, telecommunications, manufacturing, electrical, construction, medical, aerospace and a variety of other industries. Brady is headquartered in Milwaukee, Wisconsin and as of July 31, 2021, employed approximately 5,700 people in its worldwide businesses. Brady's fiscal 2021 sales were approximately $1.14 billion. Brady stock trades on the New York Stock Exchange under the symbol BRC. More information is available on the Internet at www.bradyid.com.

Position Reports To: Director of Custom Products, IDS North America

Position Summary:

The Associate Product Manager supports and executes comprehensive portfolio plans and integrated programs and develops and executes the strategic plan of a specific business and product portfolio. Works in close cooperation with Marketing, Sales, R&D, and Manufacturing teams to maximize sales & profitability under the supervision of the Director of Custom Products, North America.

Position Duties and Responsibilities:

• Participate in the development and implementation of a long-term product roadmap with a strong focus on Product Concepts and Portfolio Strategy that manages the long-term health of the portfolio. This includes full life cycle management of the portfolio
• Monitors industry trends and technological advancements in security labeling, authentication, and anti-counterfeiting to augment available technologies for potential product configurations.
• Gathers and analyzes customer insights via Voice of the Customer (VOC) and Market Research resulting in better meeting diverse customer needs and developing more accurate business cases.
• Fosters development of needed technologies to enable the Roadmap and to position the product line for market share gain.
• Understand and support management of product category Profit & Loss (P&L) maximizing gains in Revenue and Margin.
• Gather knowledge about the competitive environment that drives action to Sales, Marketing, and R&D.
• Initiation and Coordination of the marketing/PR and business activities in close cooperation with Marketing Communication and Sales
• Participate in developing product pricing and positioning strategies to maximize profit
• Success is measured by organic growth, increasing gross margins and IFO (Income From Operations), and a strong pipeline of new products and customers.

Position Requirements:

• Bachelor's degree in Engineering, Business, Marketing or other related field
• Minimum 2 years of experience working on product development projects
• Strong written and oral communication skills
• Ability to interact with both internal stakeholders and external customers
• Sufficient analytical abilities to quantify opportunities from both an external market and internal P&L viewpoint
• Up to 20% travel, domestic.

Desired Skills, Knowledge and Abilities:

• In pursuit of an MBA or MS in Engineering
• Sufficient technical depth to fully understand product development trade-offs and next best alternatives
• Experience in creating and managing product roadmaps
• Experience working on multiple projects from concept through development and launch
• Experience in the development of Custom Products in a B2B environment, preferred
• Knowledge of dual authentication and identification validation algorithms, preferred
• Experience and knowledge of printing technologies, preferred
• Familiarity working with and researching emerging technologies
• Experience with requirements gathering and prioritization

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